Jun 2024 – nowSenior Product DesignerMiro
Lead design for Messaging, helping teams stay in the loop and collaborate around their ideas. Previously led Prototyping, taking AI-generated prototypes on the canvas from 0 to 1.
About
Hi, I'm Thelxi.
I'm a senior product designer in Stockholm. At Miro I lead design for Messaging, helping teams stay in the loop as they collaborate. Before that I led Prototyping, where ideas become AI-generated prototypes on the canvas. I like turning complicated systems into products that feel simple.
I trained as a computer engineer, then did a doctorate in user-system interaction. Since 2010 I've designed for healthcare, e-commerce, SaaS, developer and productivity tools, and now AI products.
These days my work is about AI and collaboration. I'm at my best when the problem is still fuzzy: finding the real question, setting the product strategy, and staying hands-on until it ships, with an eye for craft and the small details.
What I bring
Strategy and craft
I set product direction, then stay in the details until it ships.
Hard domains
Developer tools, machine learning, recruiting, healthcare: I enjoy learning a field fast and asking the dumb questions early.
Team glue
I work closely with PMs, engineers and researchers, and I've led and grown design teams.
Experience
Jan 2024 – Dec 2025Lead UX/Product DesignerUizard (acquired by Miro in 2024)
Led product design and a team of 3 designers for the AI design and prototyping tool Miro acquired in 2024, including the launch of Autodesigner 2.0 in June 2024.
May 2023 – Oct 2023Principal Product DesignerClerk
Designed developer tools for authentication and user management, delivered as drop-in components and APIs, including organizations and auto-join.
Feb 2016 – Dec 2021Senior UI Designer, then Principal Product DesignerWorkable
Owned product design for candidate experience and sourcing in an applicant tracking system, and headed a team of 3 senior designers. Job Board: +60% conversion, 30x more candidates. Careers Pages: activation 15% to 22%, now part of every plan.
May 2015 – Jan 2016UX DesignerEpignosis
Mar 2013 – Feb 2015Interaction and UX DesignerScandinavian Airlines
Designed web, mobile apps, airport check-in kiosks and inflight entertainment.
Sep 2011 – Oct 2012Interaction and UX Design EngineerTU/e
Designed healthcare devices and apps with Philips Research, IMEC Holst Centre and Maxima Medical Center.
Education
2010 – 2012Eindhoven University of Technology
EngD, User-System Interaction
2003 – 2010University of Patras
BSc & MSc, Computer Engineering and Informatics
Outside work
I'm a mother of two, so free time is more of a rumour. When it does show up, I sketch, crochet, knit (a chronic newbie, but an enthusiastic one) and, lately, get clay under my fingernails doing ceramics. I also buy books faster than I read them: Olive Kitteridge is my latest love, Murakami's Hard-Boiled Wonderland the all-timer.