SAS Scandinavian Airlines

Since March 2013 I work as an Interaction & UX Designer at SAS Scandinavian Airlines. Doing interaction & UX design for an airline company is exactly as interesting as it sounds! It entails designing for one of the biggest e-commerce & m-commerce sites in Scandinavia for leisure and business travelers as well as designing for travel inspirational featuresContinue reading “SAS Scandinavian Airlines”

SAS/ Digital 360 Program – Digital Transformation

In October 2014 we, at the Digital Experience team started working on the Digital 360 Program for SAS after long months of preparation, discussions and anticipation.The Digital 360 Program aims at transforming the digital face of SAS throughout all the digital channels, creating an omni-channel, immersive, personalized user experience. A few of the key points in the digitalContinue reading “SAS/ Digital 360 Program – Digital Transformation”

SAS / Car reservation flow

SAS is not just about flights; SAS wants to make travel easier for Scandinavia’s frequent travelers. Offering ancillary services to our customers is one of the key business strategies that SAS invests more and more. SAS has been offering negotiated prices for car rentals through partner car providers to our customers, but never through SAS’Continue reading “SAS / Car reservation flow”

SAS / Check – in Kiosks Redesign

This is the touch screen of a SAS check-in kiosk. The check-in flow and UI for the kiosks at the airports is old. Very old! Notice that button that gives a hint to the user to “Touch the screen” in order to start? That old! My task was to redesign the UI of the check-in kiosks in orderContinue reading “SAS / Check – in Kiosks Redesign”